Based in Toronto, I help organizations and professionals use the Internet to connect with and engage with their customers on the web, in social and in mobile. Let’s chat about an idea or problem and I’ll work with you in creating the solution. The best answers are not always obvious. – Matthew
Online Strategy & Design
My skills include: Building online presence, information architecture, web design, usability testing, business intelligence, requirements gathering, vendor analysis, report writing, newsletters, social media and SEO.
Projects have included ones with Apple Canada, Concordia University, Kaboose.com, Jumpwire Media, Bank of Montreal, Ryerson University and the YMCA of Greater Toronto.
A selection of recent projects:
Institutions & non-profit organizations
Concordia University web redesign and social media
Canada Helps usability analysis
Canadian Association of Law Libraries web redesign requirements
Ideal Lofts social media
1. What is the impact we are seeking? 2. How will we measure it? 3. Does it help people understand more clearly and make better choices? 4. Is it as simple as possible, but no simpler? 5. Have we understood and embraced all of the constraints? 6. What are the likely consequences, both intentional and …
Once again, I’m helping with the annual holiday benefit in Toronto HoHoTO. My role is to help create energy online via the blog and in social. Please consider joining a few hundred other folks from Toronto’s digital leadership, marketing, design and tech communities as we party the night away. This year’s participating organizations are: • …
Please consider adding this calendar to yours by selecting the plus sign above right. A sample of tech groups in Toronto #DevTO Accessibility Toronto Centre for Social Innovation HackerNest Toronto Tech Socials Interactive Ontario IxDA (Interaction Design Association) Toronto Knowledge Workers Toronto nextMEDIA RGD Ontario StartupNorth StartUp HERE Toronto Startup Toronto Techsoup Canada Netsquared Tech …